Draw like Picasso, Think like Dali ..! Scarlett Studio to unravel secrets with Art-O-Thon

From 19^th Nov – 31^st Dec 2016 at The Art Hub, Atria Mall

Mumbai, 14^th Nov 2016:

The Art Hub at Atria Mall understands you might want to sit down and take a break from the mundane life at times. It offers everything for lovers of great art. For you, it’s the chance to have a go at a genre of art you think interesting, unusual or new.  For the pros who’ll be teaching you, it’s all about empowerment, as the theme goes 'Let There Be Light'. Seasonedartists from Mumbai based Scarlet Studio spearheaded by Versatile Artist Ritu Singh are all set to host and share special craftsmanship workshops tailor-made for you through Art-O-Thon from 19^th Nov – 31^st Dec 2016 at The Art Hub, Atria Mall. Today, Art is about learning with an open mind, experimenting and practicing in innovative methods, here’s a best chance to live this.

Art-O-Thon by The Art Hub will present a wide variety of traditional, innovative and creative methods, all under one roof! Offering amateurs an opportunity to try their hands at creativity through different techniques, This 2 months art knowledge module has Mentorship Programme's for emerging painters, Workshops on Paintings in Folk Style, Lectures and Talks on understanding mixed media art, Demonstrations on Sculpture in Paper Mache & Stone Effect, Charcoal art demonstration, Workshops on Oil Paintings, Abstraction and Figuratives, Drawing & Picasso-Doodling Session and many more.

The Workshops are scheduled from19^th Nov – 31^st Dec 2016, between 12pm to 4pm at The Art Hub, Atria Mall, Worli at periodic intervals considering the working class and budding artists. The costs of the workshops range from2000 and above and the Lectures and Talks will be free for everyone.

Mr. Ravindra Mardia, Founder, ICAC & The Art Hub shares, "For the students it acts as a platform of introduction to an area of interest, allowing them to sample a method or craft at low cost.  For the pros conducting the workshops it’s a great interactive networking event, whereby they can show their skills on a one-to-one basis to a large amount of people in short time. Therefore, leaving a memorable experience for all"

He further adds, “Today the knowledge about art is easily available on the internet but learning online is not the correct way completely to start with.So to aid assistance to serious learners and amateurs on art, these art programmes will prove to be a boon".

Scarlett Studio has been conducting workshops for art aspirants for the past 17 years.  A success story of over 200 workshops, 600 and more students, short term courses, long term art programs, lectures on art education, etc. Artist Ritu Singh is an experienced art teacher who will personally take all the workshops and talks. She adds, "At Scarlett Studio we have always been instrumental in imparting knowledge and creating several path-breaking workshops.  This new schedule of workshops is sure to help emerging artists in learning new techniques, mediums and solving problems. Art school training and academic institutes depend on traditional methods of education which is practically obsolete in the present speed obsessed, experimental world of mixed media art. Art now is about learning with an open mind, experimenting and practicing in innovative methods. My idea is to teach the secrets.....! Here, come & learn OPEN mindedness, respect for craft and skills, mixed media without confusion”

Demonstrations with hands on training on subjects like Relief painting, Paper Machie sculpture, Mural, Charcoal rendering, textures etc are vital to new artists as these are not taught in academies. Hobby schools belittle the scope of these terrific mediums. The aim is to teach and mentor learners who claim to be self taught, half educated, lost in confusion or else closed to innovation. The Art world is never stagnant so learning is forever! A mentor can chisel a raw mind to a fine enlightened one only when she knows the stone and the tools well. The aim is to unschool but Teach, so as to open the CREATIVE VISION.

The workshops include Relief Painting in folk style, 5 days mentorship programme, Talks on Understanding Mixed Media, Demonstration on sculpture in paper Mache & Stone effect, Rendering in Charcoal – New Techniques, Oil Paintings, Abstraction and Figurative, Drawing & Picasso-Doodling Session and more are scheduled on the weekends commencing from 19^th Nov – 31^st Dec 2016.

ICAC is about - creating the conditions by which great art can happen, and then making sure as many people as possible can engage with the arts and discover what art can do for them. ICAC aims to bring about high quality art and high quality arts experience to serve the people of India by fostering arts of the highest quality through investment, research and advocacy.

Date: 19th Nov to 31st Dec 2016 Time: Between 12pm to 4pm Cost: Starting from Rs. 2000 Venue: The Art Hub, Atria Mall, Opposite Poonam Chambers, Dr A. B. Road, Worli, Mumbai – 400 018. Contact: (022) 66251333, +91 9167221322

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